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Intelecare's Strategic Vision Substantiated By National Crisis Report On Medication Adherence

New Haven, CT - August 2, 2007 - The National Council on Patient Information and Education (NCPIE) released a "call to action" report on the state of medication adherence yesterday. "Enhancing Prescription Medicine Adherence: A National Action Plan" set forth 10 national priorities that are likely to have the greatest impact on improving prescription medication adherence in the US.

This is a follow up report to the previous 1997 NCPIE report "Prescription Medicine Compliance: A review of Baseline Knowledge". Unfortunately, medication non-adherence has not improved in the last ten years, and costs the US even more than initially estimated.

"Although the challenge of poor medication adherence has been discussed and debated extensively, the problem has generally been under-addressed as a serious public health issue and, as a result, has received little direct, systematic, or sustained intervention," said Ray Bullman, NCPIE's Executive Vice President. "This report is intended as a renewed nationwide call to action and is provided as a blueprint for improving medication adherence through patient information and education, health professional intervention, expanded research, and supportive government policies."

Report Findings Summary

  • Less than 50% of patients take their medication as prescribed.
  • Medication non-adherence costs the US approximately $177 billion annually in direct and indirect costs.
  • An estimated $47 billion is spent each year on drug-related hospitalizations.
  • Medication non-adherence now accounts for 40% of nursing home admissions and an additional $2,000 a year per patient in doctor's visits.

NCPIE's 10 National Priorities Overview

  1. Elevate patient adherence as a critical healthcare issue.
  2. Agree on a common adherence terminology that will unite all stakeholders.
  3. Create public/private partnership to mount a unified national education campaign to make patient adherence a national health priority.
  4. Establish a multidisciplinary approach to compliance education and management.
  5. Immediately implement professional training and increase the funding for professional education on patient medication adherence.
  6. Address the barriers to patient adherence for patients with low health literacy.
  7. Create the means to share information about best practices in adherence education and management.
  8. Develop a curriculum on medication adherence for use in medical schools and allied health care institutions.
  9. Seek regulatory changes to remove roadblocks for adherence assistance programs.
  10. Increase the federal budget and stimulate the rigorous research on medication adherence.

How Intelecare Addresses NCPIE's Recommendations

  • Leverages technology to curb the effects of medication noncompliance. Intelecare is squarely focused on developing notification solutions that are lifestyle-based and grounded in ease of use for the patient. These solutions encourage behavioral changes that extend beyond medication adherence to keeping appointments and monitoring vital statistics. Adherence is Intelecare's first priority.
  • Fosters awareness and education by simplifying industry terminology. Intelecare's standard phrases, such as "patient medication adherence" and "personal medical reminders" help to ensure that patients and caregivers alike can understand the concept regardless of educational attainment.
  • Partners with non-profit organizations, via its Enlighten TogetherTM program, to raise the awareness of medical non-adherence within underserved communities. Intelecare licenses its technology pro bono to a select group of non-profits within chronic disease states to ensure diversity in coverage and availability.
  • Tackles the issue of non-adherence from a variety of angles. Intelecare's suite of business solutions ensures maximum coverage by touching everything from third party API licenses to direct-to-patient messaging and from education resources to physician programs.
  • Provides the tools and technology to educate and manage adherence for all stakeholders by working directly with insurers, employers, pharmaceutical companies, pharmacies and website destinations.
  • Actively reaches out to professionals in the diverse medical, human resource and work/life communities to educate them on medication non-adherence and the Intelecare suite of products and services.
  • Engages a representative cross-section of its subscribers to guide future development efforts and ensure that these efforts are being designed for maximum usability and results.
  • Provides best-in-class reminder solutions for medication adherence based on a patient's lifestyle needs. Its web- and phone-related services work on all operating systems and Internet browsers, regardless of type or version and its Email, SMS and Voice reminders facilitate use by patient and caregiver, alike.

About Intelecare
A healthcare technology company, Intelecare focuses on curbing the effects of patient medication non-adherence by empowering patients and caregivers through use of their best-in-class personal reminder system. In addition to these reminder solutions, Intelecare also provides business marketing solutions and novel messaging programs for employers, insurers, pharmacies, health destinations and pharmaceutical companies. Intelecare's core competencies, consumer products, business solutions and philanthropic endeavors support the majority of the 10 national priorities outlined in the NCPIE's "call to action" report.

www.intelecare.com

Contact Information
Alex Sicre
(203) 787-1500, extension 203
alex.sicre@intelecare.com

Providing best-in-class reminders applications for patients, caregivers and business utilization