Direct Messaging Solutions
Intelecare's direct to patient messaging program ("InteleMindTM Messaging") delivers promotional and/or educational messages to patients or caregivers at the point of administration. Unlike mere email blasts, InteleMind Messaging places a marketer's message in a prime real estate location: within the actual reminder email created by a patient.
InteleMind messaging permits clients to:
- Educate patients/caregivers in a powerful medium
- Target recipients by brand, interest level, or a host of demographic criteria
- Achieve a high impact message with a high read rate
- Reach patients at the point of administration or refill decision
- Deliver message in an environment of trust
For marketers without their own database of consumers, Intelecare can provide access to over 3 million patients and caregivers who have opted-in to receive information from third parties relating to their specific areas of interest or medication use. Please be advised, we only share aggregate information and all communications are sent by Intelecare upon receipt of the creative. Intelecare does not share, rent or sell personally identifiable information. Our commitment to our end users' privacy ensures an environment of trust resulting in a higher realization of the call to action in your communication - and a corresponding higher return on investment.
Desire more impact among the Intelecare subscriber audience? Add InteleSponsorTM to your messaging campaign. InteleSponsor increases the visibility of your brand within user accounts as you promote your key messaging to your target audience.
Benefits of InteleSponsor include, but are not limited to:
- Bold listing in the medication drop down menu
- "More Info" link next to your brand reminder listing to external website drivers
- Immediately leverage brand promotional/educational message at the moment when the patient/caregiver is focused on their health - a profound time to engage the patient
As with all Intelecare business solutions, each program can be customized.
For additional information on InteleMind Messaging solution, please complete the online submission form or call Emily at 203-787-1500, extension 205.